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Dec 07
2008
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Asia Internet Congress 2008 Day 3- PPC, SEO and Integration of IMPosted by Andrew Boey in SEO, PPC, Internet Marketing, Asia Internet Congress |
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Day 3 is the last day, This time we had 4 speakers and was a very long day from 9am to 10pm. In the morning was PPC(Pay Per Click), basically refering to Google Adwords where you have to pay to advertise. If you want fast traffic, nothing beats PPC, but of course you have to make sure you learn the skill first, otherwise you might end up burning money fast. PPC is definately for people who already have businesses.
The afternoon speakers talked mostly of the overall integration of the various systems together and how everyone need to get past your own personal barrior of fear. e.g. could be fear from failure, fear from rejection etc.
Fabian ended off with his specialisation of Search Engine Optimisation (SEO), which is a very specialised technique and skill to acquire. It complements PPC as well, as when you do a Google Search, the left side displays the Organic search which depends on SEO, and the right side displays Paid search which depends on PPC. I feel that these two components of Internet Marketing are the most important as 80% of the world uses Google as a search engine and is the first place that people go when they get online.
After the Presentation, Fabian awarded the Best Speaker Award to Ben!! and he also announced the Price Winners for the Affiliates Competition. 1st Price was $1000, 2nd = $750, 3rd = $300, 4th = $200...etc. I was very suprised that I won 4th Place!!
So overall it was a really enjoyable Congress, and have learnt a lot more things on Internet Marketing. Year 2009 is going to be an awesome year for me, With my little girl, Naomi, coming out in March 09 and the growth of my various business.
Fabian + Andrew + Jean






